Foam proudly presents the first solo exhibition of the internationally recognised fashion photographer Carlijn Jacobs. This Dutch talent works with today's leading brands and celebrities but manages to keep her images quirky and alienating. As a recent highlight, she photographed the album cover of Beyoncé's Renaissance.
MasqueradeCarlijn Jacobs has a fascination with traditional forms of costume and disguise. She relates phenomena such as the Japanese geisha and the age-old tradition of the Venetian carnival to today's beauty and fashion scene dominated by social media, influencers and make-up tutorials.Jacobs: "I am fascinated by the idea of the mask. You hide behind something and can become someone else. The whole fashion world is actually a form of escapism: you create a new persona. Changing looks and combining the existing with something non-existent is something that plays a big role in my work. 'Beautifying' reality, and thus shaping a world that does not yet exist."The exhibition will consist of a combination of Jacobs’ commissioned work by various fashion brands and her own work that will premiere in this exhibition. She is also currently experimenting with Artificial Intelligence, which takes Jacobs' imagination to a peak: nothing is impossible yet. The images she manages to create via AI are like film stills of a strangely attractive nightmare. Sleeping Beauty is, therefore, like an invitation to a fairy tale in the subconscious, where anything is possible. On the occasion of this exhibition, Carlijn Jacobs invites Dutch artist and designer Sabine Marcelis to respond to her work by enriching the exhibition space with her designs, allowing Jacobs and Marcelis to create their ultimate dream world together.Fashion photographyFashion photography is perhaps the one genre closest to the sign of the times while having the power to appeal directly to a broad audience without words. Sleeping Beauty by Carlijn Jacobs follows on from a series of pioneering exhibitions in recent years in which Foam has presented a new and established generation of international fashion photographers who manage to capture the spirit of the times in images through alternative approaches, including Harley Weir – Boundaries (2016), Tyler Mitchell – I Can Make You Feel Good (2019), the Foam Magazine issue and homonymous group exhibition Adorned – The Fashionable Show (2019/2020), Mous Lamrabat – Blessings from Mousganistan (2022) and most recently, Paul Kooiker –FASHION.